by Admin | Mar 14, 2018 | Jet Digital, Jetsite, Marketing, Small Businesses, Social Media, Website
Whereas the Holy Grail of digital marketing is The Website That Ranks The Best On Google, the Lost Scroll of digital marketing is The Website That Is Best At Conversions. Website companies are fixated on Google rankings (because there are impressive stats for this),...
by Admin | Mar 7, 2018 | Future, Jet Digital, Jetsite, Online Reviews, Small Businesses, Social Media
The South Park episode You’re Not Yelping (s19:e4) put words to the feelings of many small business owners who in the last few years have been enslaved by Yelp and other online review services like TripAdvisor, Zomato and even Facebook and Google. These words...
by Admin | Mar 5, 2018 | Jet Digital, Jetsite, Marketing, SEO, Small Businesses, Website
The most expensive film of all time is Pirates of the Caribbean 4 (On Stranger Tides), with a budget of $410 million USD. A great deal of this was spent on special effects, that are layered so densely that the audience is completely immersed in this swashbuckler...
by Admin | Mar 5, 2018 | Facebook, Jet Digital, Jetsite, Marketing, Small Businesses
Of course, the most overused marketing advice to small businesses in 2018 is still ‘engage on social media’. As a local mechanic, dry cleaner, architect, doctor or store manager, this advice seems way out of touch. What benefit are you going to get from wasting your...
by Admin | Mar 2, 2018 | Australia, Domain / URL, Google, Jet Digital, Jetsite, SEO, Small Businesses, Website
A crucial part of every website is the domain name. This is the address in the bar at the top of your search engine that looks something like this: blog.jetdigital.com.au It’s one of the first things that people see, and a good domain name will reflect...
by Admin | Feb 28, 2018 | AMP, Code, Google, Jet Digital, Jetpak, Jetsite, Mobile, SEO, Website
AMPing websites is the latest wave in website optimisation. AMP stands for Accelerated Mobile Pages, and it’s Google’s technology that allows webpages to load around 4 times faster. But, it is a very new technology with it’s fair share of critics. One of...
